Dubai Healthcare City

Reel I

A vertical social reel from Dubai Healthcare City: quick, punchy event energy.

Event CoverageEvents & ExhibitionsGovernment & Public SectorHealthcare

DURATION: 0:32
FORMAT: 9:16
SERVICE: Event Coverage
TYPE: Event Coverage

Case study

THE CLIENT

Dubai Healthcare City is the emirate's healthcare free zone, home to hospitals, clinics and medical education. This is one of 4 films The Crew has produced with Dubai Healthcare City.

THE BRIEF

A vertical social cut of the event for feeds: quick and punchy.

WHAT WE SHOT

A 0:32 vertical reel edited from the event coverage. The Crew handled production end to end: direction, cinematography, edit, grade and sound.

OUTCOME

Social content published alongside the horizontal films. It forms part of The Crew's event coverage portfolio, which spans the UAE, Egypt and the wider region.