ORA Developers
Reimagining Time
Concept-led reel for ORA: living, designed around time.
Project / Real Estate FilmSocial ReelReal Estate
Case study
THE CLIENT
ORA Developers builds residential communities in Egypt and internationally, with projects including ZED, Silversands and Solana. This is one of 6 films The Crew has produced with ORA Developers.
THE BRIEF
A concept reel for ORA: living designed around time rather than square metres.
WHAT WE SHOT
A 0:22 vertical concept edit pairing daily rituals with the developments' spaces. The Crew handled production end to end: direction, cinematography, edit, grade and sound.
OUTCOME
Brand social content for ORA's feeds. It forms part of The Crew's real estate films portfolio, which spans the UAE, Egypt and the wider region.
Next film
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Orascom Development (El Gouna)